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Access Week Suggested Events A positive way to enhance your department’s image, both internally and externally, is through special events. The following are a number of ideas to help promote awareness about your department during National Healthcare Access Personnel Week: Open House for family members of Access Staff Checklist:
Recognition Luncheon for Access Staff A luncheon during National Healthcare Access Personnel Week is an excellent way to boost the morale of your department. Depending on your budget, you can have a potluck in the department, a special luncheon prepared by your hospital’s dietary staff, or a catered meal in a conference room. This is a good time for you or the hospital administrator to present recognition certificates to your staff. Checklist:
Employee and Volunteer Open House A department open house is a good opportunity to introduce hospital employees and volunteers to your area. Checklist:
Honor your Physicians and their office staff National Healthcare Access Personnel Week is a perfect opportunity for your department to recognize the physicians and their office staffs you work with year round. Delivering a recognition certificate, accompanied by a poster, buttons/magnets, balloons (to pediatrician offices), and a plant or flowers (budget permitting), is an excellent way to show your appreciation. Checklist:
Patients’ Day Let the patients in your hospital know you care by dedicating a day in their honor. Your hospital auxiliary can serve cookies and punch to patients and their visitors, and tie balloons onto the wheelchairs used to transport patients throughout the hospital. Checklist:
Educational Seminar This program can be a valuable motivational experience for the Access staff. Suggested topics include 'How to Enhance Your Image,' and 'Creative Time Management.' This would also be an excellent opportunity to invite other hospital staff to a seminar on how the Access Department functions. Checklist:
Teddy Bear and Doll Clinic This event, co-sponsored with the Emergency Department, is a great way to acquaint the community with your department, help to ease children’s fears of hospital, and provide an opportunity for media coverage. Children bring their broken or torn dolls to your hospital to be admitted, examined, and treated. In addition to having 'doctors' on hand to mend or repair the teddy bears and dolls, you can offer refreshments, hospital tours, fingerprinting, balloons, health screenings (i.e. blood pressure, height/weight, eye, etc.) and information booths on poison prevention, how to dial 911, and CPR. This is an EXCELLENT opportunity to invite your local media in to your facility to cover the event. Checklist:
Sample Timeline of Events* 1st week in February: Meet with your hospital’s Marketing/Community Relations Director regarding National Healthcare Access Personnel Week to discuss ways to promote the week. 2nd week in February: Begin planning special events. 3rd week in February: Letter to Mayor or Governor regarding formal proclamation for the week. 4th week in February: Memo to hospital CEO regarding proclamation. 1st week in March: Prepare news release for internal newsletters/publications. 2nd week in March: Circulate news release for approval and hang posters in visible locations throughout Hospital. 3rd week in March: Edit news release to final draft. Send news release to media Week of Celebration: Access Staff Family Open House Access Staff Recognition Luncheon Employee Open House Honor Your Physicians and their Office Staff Day Patients’ Day Educational Staff Seminar on functions of Access Department Teddy Bear and Doll Clinic 2nd Week following Celebration: Send thank you letters to all that assisted in National Healthcare Access Personnel Week.
*Note: These days are optimum event dates. If dates have already passed, complete the event as soon as possible.
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