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Sample Press Release

NAHAM Patient Access Week

Press Release

Celebrating Patient Access:  The Face of the Patient Experience

April 2– 8, 2017


Patient Access Week is a great time to maximize publicity for your department's special activities. An excellent way to maximize coverage is to send a press release to the local media.  


Media outlets may require press releases to follow specific formats. A sample press release is provided, and following are tips on how to plan and organize your press release:  

  1. Work with your Marketing or Community Relations Department to maximize exposure.
  2. Obtain administrative support and approval prior to submitting the press release.
  3. Use hospital/organization letterhead
  4. Double-space
  5. Review document for spelling and grammar.
  6. Highlight specific activities planned within your organization.
  7. Mail press release via first class mail.
  8. Follow the suggested timeline.

Patient Access Week is April 2 – 8, 2017.  In order to meet media deadlines, the following timeline is suggested for media distribution:  


Preparation date:   First week in March

Distribution for approval:   Second week in March

Editing final draft:   Third week in March

Delivery to media:   End of March

___________________________ (Insert Organization Name)

Patient Access Associates

Join the National Association of Healthcare Access Management (NAHAM)


Celebrating Patient Access –Making Our Mark on the Patient Experience 

April 2 – 8, 2017

Patient Access Week acknowledges the unique contribution patient access associates have on the patient experience.  Patient Access associates are the first person patients and visitors encounter in a health care organization.  These dedicated staff members fill the roles of receptionists, registration, insurance verification, financial counseling, and scheduling in the health care organization.


Patient Access Week is sponsored by the National Association of Healthcare Access Management (NAHAM). NAHAM promotes best practices, standards, and subject matter expertise to influence and promote high quality delivery of Patient Access Services.  NAHAM accomplishes its mission through networking, education, and certification opportunities. 


In 2015, NAHAM launched AccessKeys.  These key performance indicators allow NAHAM members to implement, track, and benchmark service delivery. NAHAM recently released AccessKeys 3.0, which added 12 new KPIs, and includes benchmarks specific to Patient Experience. 


During Patient Access Week, the ______________________ (Insert Organization Name) has planned the following activities to recognize and celebrate the Patient Access Associates who daily serve our patients, visitors, physician, staff members, and community:

--Insert list of planned activities


In keeping pace with the rapid changes in health care, the roles and responsibilities of patient access associates in health care organizations has grown. Since its inception in 1982, Patient Access Week acknowledges the expanding role of this group of dedicated professionals.  On behalf on the NAHAM Board of Directors, we offer our congratulations to the Patient Access Team at ______________________ (insert organization name) and their contributions to the health of the community in which they serve.


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Patient Access Week 2018

5/3/2018 » 5/6/2018
NAHAM 44th Annual Conference



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